My Calling
My vocation has always been to learn, teach and share how we can improve the quality of both our personal and professional lives, with the use of technology and innovation. Within this framework, I had the opportunity to collaborate as a speaker and at seminars and conferences for Marketing, Customer Service, Social Media in the Enterprise, and Technology.

Career Path
My beginnings and early professional experiences come from working in Toronto, Canada, a city with a pioneering IT economy that has seen the birth of many leading businesses and brands existing today. Here I’ve had the opportunity to work in the Online Marketing sector in campaigns for clients such as Coca Cola, Bayer Pharmaceutical, Government of Canada, Canadian Standards Association, TD Canada Trust and the Prime Minister of Canada. Today I work as a consultant building and executing online strategies for clients in both Europe and North America. I’m also director of operations for OrangeVelo.com, a travel company focused on cycling tours in Europe.

Technology & Customer Service (Social Media)
I believe that Social Media and its use in business is much more than to be present in all the popular networks.  Social Media is listening, participating, discovering and building relationships.  The nature of the activity is what’s important, not the choice of technology, and in Social Media we have the potential to enrich and add value to our customer’s experiences with our brands and products.

Interests
Outside of the IT industry and Marketing, I am passionate about cycling, photography, reading and traveling. I have been lucky enough to photograph the professional cycling peloton in Europe and America, as well as experience firsthand countries and cultures with spectacular scenery and traditions.

The Owl
The idea behind the owl (apart from symbolizing my desire to learn) is that it is a night creature, like so many of us who enjoy working in the Internet field!

If you would like to learn more about the reasons behind this blog, then you can read about my beginnings.

Get in touch with me!
I would love to hear from you, so please fill up this form with you contact information and I will get back to you right away.

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